
Most organisations measure culture through engagement or satisfaction surveys.
They ask:
These questions matter.
But they only tell part of the story.
Because culture is not just how people feel.
It is how people behave — especially when pressure increases.
And pressure is where the truth of culture reveals itself.
An organisation can score reasonably well on engagement while still experiencing:
Traditional surveys capture sentiment at a moment in time.
They rarely capture behavioural patterns.
And behaviour is what shapes performance, wellbeing, and long-term sustainability.
At WINGS, we use a behavioural lens — what we call a CQ–EQ Culture Audit.
This approach looks at two essential dimensions:
Cultural Intelligence (CQ)
Cultural Intelligence measures how well people understand differences — not only across backgrounds, but across working styles, expectations, and communication patterns.
Many workplace tensions are not caused by conflict.
They are caused by misalignment.
For example:
When Cultural Intelligence is low, small misunderstandings accumulate into larger frustrations.
CQ helps organisations identify where clarity and alignment are missing.
Emotional Intelligence (EQ)
Emotional Intelligence becomes most visible under pressure.
How do leaders respond when deadlines tighten?
How do teams communicate when workload increases?
Who absorbs tension — and who withdraws?
In many organisations, high-performing individuals carry invisible emotional load. They manage conflict quietly, buffer pressure for others, and rarely express strain.
Over time, this creates fatigue that no workshop can resolve.
EQ within culture is not about personality.
It is about behavioural response to stress.
Where Culture Actually Breaks Down
A CQ–EQ Culture Audit looks beyond satisfaction to examine:
These early indicators are often subtle.
But left unexamined, they evolve into burnout, absence, turnover, and disengagement.
From Reactive to Preventative Culture Design
The purpose of a CQ–EQ Culture Audit is not to diagnose failure.
It is to create early insight.
Because culture challenges rarely begin as crises.
They begin as patterns.
And patterns can be redesigned.
When organisations understand how culture behaves — not just how it feels — they can:
At WINGS, we believe culture is a behavioural system.
And systems can be adjusted — thoughtfully, strategically, and sustainably.
We don’t just ask how people feel.
We examine how culture behaves.
Because early insight prevents late-stage burnout.